Demand Generation Specialist
- Hybrid
- Gent, Vlaams Gewest, Belgium
- Marketing
Job Description
Who are we?
At Robovision, we’re revolutionizing industries with cutting-edge AI-powered solutions. As part of our high-performing marketing team, you’ll contribute to shaping the future by driving demand for our innovative products and solutions. We’re looking for a hands-on Demand Generation Specialist to join us and take our marketing efforts to the next level. If you thrive in a dynamic and growing environment and have a passion for creating impactful campaigns that deliver results, we want to hear from you!
What will you do?
As a Demand Generation Specialist, you will play a pivotal role in creating and executing demand generation strategies to drive awareness, engagement, and lead generation. Your responsibilities will include:
Website Management: Own and optimize the website as a key lead generation channel, ensuring it’s a high-performing and scalable engine for attracting & converting leads.
Drive key initiatives and improvements to enhance user experience and conversion rates.
Oversee tools, processes, and content updates to ensure alignment with business goals.
Manage website projects with external agencies & internal stakeholders
Support SEO cluster development to enhance organic search visibility and traffic.
Campaign Management: Develop and manage campaigns tailored across verticals and deployed across channels.
Awareness Programs: Develop and execute strategies to increase online visibility and thought leadership.
Manage content syndication and online presence through various review platforms.
Align with paid media efforts to maximize reach and impact.
Day to day support in the marketing team:
Including email marketing.
Analytics & reporting on marketing & SDR efforts.
Support video & webinar creation.
Job Requirements
Who are you?
We’re looking for someone who is passionate, proactive, and thrives in a fast-paced environment. You will bring:
Experience: 2-3 years in a demand generation role within a growing and dynamic organization, with a proven track record of executing successful campaigns & project management.
Technical Savvy: Hands-on experience with marketing technologies (e.g., HubSpot), SEO tools, and website management platforms.
Results-Driven Mindset: A focus on metrics and analytics to track, measure, and optimize campaign performance.
Creativity & Problem-Solving: An innovative approach to overcoming challenges and driving impactful strategies.
Collaboration Skills: Ability to work cross-functionally with teams such as sales, content, and product to align efforts and achieve goals.
Project Management: Strong organizational skills to handle multiple campaigns and initiatives simultaneously.
Communication: Excellent written and verbal communication skills, with an eye for detail and storytelling.
What do we offer?
A front seat in Belgium’s most exciting scale-up offering a dynamic entrepreneurial environment with ample opportunities for fast personal growth in different areas
A competitive salary & benefits tailored to your personal needs, including the option to lease a car
A young and open company culture where we focus on communication, partnership and team building activities
A chance to be part of a company revolutionising industries through advanced AI vision technology